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9 key ways to modernize the Medicaid experience

How can states use modularity to modernize? Dustin Haisler at interviews Optum product leaders for insights.

March 30, 2023 | 3-minute read

John Campbell


John Campbell,
BA in political science and MA in business administration, University of Utah
Senior Product Manager, Provider Solutions
Optum State Government Solutions

The pressure’s on for states to provide a more modern experience

Streamline Medicaid provider management

How does modularity apply to provider management?

Streamline Medicaid provider management

If you work for a state Medicaid agency, you know there’s great pressure to address aging systems and provide a modern experience to stakeholders. And for many states, the solution lies in modularity.

Why? Because modularity is a good way to incrementally modernize without disrupting the entire system.

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How does modularity apply to provider management?

A recent episode of's "In Case You Missed It" (ICYMI) series provides some answers. John Campbell is the senior product manager for provider solutions at Optum State Government Solutions. Stacia Nowinski-Castro is a former solutions architect* for Optum State Government Solutions. They discuss what to consider when taking a modular approach to provider management.

The interview explores the impact of the pandemic, the National Association of State Procurement Officials (NASPO) and the cloud on procurement strategies. It goes on to identify best practices for creating a module that delivers what state Medicaid agencies are striving for: a better experience for providers, members and the state.

The discussion offers 9 key takeaways for creating the modern provider experience you’re envisioning:

  1. Preparation is essential to a successful implementation. Think about which modules to develop first, and have basic components in place first. The system integration layer is often a good place to start.
  2. Gather feedback from providers, understand their pain points and build the module in response to what you learn.
  3. Use human-centered design so the solution is intuitive to how humans think and work.
  4. Take advantage of the cloud to scale up and down as demand dictates. Consider how to rearchitect your current operating environment to make the migration efficient.
  5. Focus on security to eliminate potential threats presented by migrating to the cloud.
  6. Consider the interoperability that will need to take place among multiple vendors and partners as more and more modules make up the Medicaid enterprise.
  7. Partner with vendors in a way that is transparent, being honest about your vision, goals and concerns. And ask for their feedback throughout the partnership.
  8. Get subject matter expert buy-in early and often to ensure the project’s success.
  9. Test, test, test to identify any system shortcomings.

Ready to learn more? Listen to the full conversation for more insights here.

About John Campbell

John Campbell is a technologist with more than 25 years of experience working with health care data and large, complex, interdependent data sets. He is an IT director within the Health and Human Services programs at Optum, providing domain expertise and policy guidance. His focus is on Medicaid systems design, strategic modernization and low-impact implementation.