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Assess drug performance with integrated data

Inform research and commercial strategy with data insights.

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Expand product and market analysis

Life sciences companies face greater competition in today's crowded market. Assessing product performance in this landscape requires a clear understanding of patient outcomes, adherence trends and other research-related patterns.

Integrated claims and electronic health records (EHR) data empower your commercial and research teams to uncover hidden intelligence that informs product and market strategy. Real-world data expands your analysis capabilities to reveal deeper insights.

Explore these real-world use cases to learn how integrated data can help you understand things like:

  • How to improve medication adherence for your brand
  • How to define patient cohorts for clinical research
  • Therapy length of time and changes in therapy 
  • How to clinically profile patients
  • Total cost of care considerations

Learn more

Related resources

Is Your Real-World Data Research Ready?

Real-world data can help evaluate the effectiveness of medications and therapies, which is why evaluation should be part of the investment.

RWD Pitfalls Part 1: Using the right tools to approach RWD

When working with real-world data, learn from the lessons of others to help maximize your own business return.

Are You Maximizing the ROI of Your Real-World Data?

Help your organization capitalize on these vital resources using lessons and tools compiled by the Optum life sciences real-world data team.