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Center for Applied Innovation

The Center for Applied Innovation is empowering industry leaders to advance the Quadruple Aim and drive growth through outcomes-focused innovation.


Applying innovation as a growth concept 

Curating innovation is a key challenge for any business in a competitive market. Many organizations also struggle to utilize their best resources for innovation.

Co-create growth and innovation at scale 

Enhancing innovation capabilities allows organizations to facilitate the development of the core components required to scale and sustain growth opportunities. However, without an iterative process, it's easy to fall into the trap of applying select best practices that could lead to misaligned and unfocused efforts.

The power of diversity, unless harnessed and aligned, is muted and counterproductive to outcomes.

The Optum Center for Applied Innovation’s national presence and allocated innovation partners guide the strategic application of a proprietary design methodology to enhance partner innovation capabilities and unlock growth. A partnership growth vision is iteratively honed by applying new insights to the market and the future.

These iterations guide the co-creation, design and application of targeted initiatives. With a $5.2 billion annual investment in health care technology and innovation, we know how to deliver new ideas.



Innovative roadmaps and collaboration to fast-track strategies


Harnessing collective wisdom to yield transformational growth



Synthesizing key insights to explore, apply and scale solutions

Driving outcomes-focused innovation at scale

Become part of a leadership and subject matter expert network of peers working at the forefront of emerging health care approaches.

Align innovation with a customized structured approach to addressing specific business challenges and long-term strategic goals.

Disciplined ideation to implementation process ensures innovation impact and ROI.

Center for applied innovation

Contact us

Your journey to transformational growth through applied innovation starts here. Have a question about our services, or want to speak with one of our experts about how Optum Center for Applied Innovation can help design and implement your growth strategy?