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To gain the best view of your market requires the most robust commercial data set available. Seeing the full patient experience from clinical encounter to prescription to product reimbursement reveals the best market opportunities.

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Steve Davis:            

Real-world data is gaining traction and importance in all aspects of drug development and marketing.

 

Brian Kelly:              

Real-world data reflects what actually happens in an episode of care. It is a description of life across a couple of billion people as compared to a trial of 10,000.

 

Allen Kamer:            

Historically, clinical and claims data have been disparate data sources and the overlap between the sources have been minimal.

 

Steve Davis:            

I think what we've brought together here at Optum Humedica is the best-of-breed claims data and the best-of-breed clinical data, creating that continuum from encounter to reimbursement to patient behavior to follow-up encounter in a way that the market has never seen before.

 

Michael Weintraub:            

We provide a lens into the health care delivery system with a broad view of population health and health care across tens and tens of millions of patients with all the information that's relevant to understanding what's working and what's not, what is the cost, could it be more efficient? Is the quality and value and outcome optimized?

 

Allen Kamer:            

So, by having a large sample of data, it allows a researcher to slice and dice information that enables more accurate and more precise predictive models and output.

 

Michael Sills:                       

What it allows us to do is understand our populations better. Once we begin to understand our populations, we can then tailor health care specifically to address their needs.

 

 

 

 

Brian Kelly:              

It's often said, and most certainly true, that we spend too much on health care in the U.S. And yet, with the use of real-world evidence, we're able to see very important pockets of underuse and where we should actually be treating more and spending more, so as to provide better outcomes and avoid costs later.

 

Allen Kamer:            

Providers can achieve fee-for-value. They can also bend the cost curve, meaning they can prevent those patients that are sick from getting sicker.

 

Steve Davis:            

If the patient gets on the right product at the right time at the right cost, everybody should win bigger.

 

Brian Kelly:              

The reach is beyond description and beyond summarization and one of the great promises is that the data will reveal to us things that we don't know.

 

Phil Simon:              

Big data does not eliminate risk and uncertainty, but they did let us get our arms around it, especially when you start to use it to quantify certain decisions and answer questions that we previously couldn't answer, not to mention asking questions that we never thought to ask.

 

Michael Weintraub:            

When this information and the predictive science is actually resulting in higher quality care at a lower cost, you know that you're onto something.

 

Brian Kelly:              

It's irrefutable that real-world evidence will change the landscape; it will change the way we practice medicine.

 

Allen Kamer:            

I think the demand for these data are unquenchable and will continue to grow exponentially.

 

 

 

Phil Simon:              

There is a great deal of unknown; rather than shying from it, I believe that the most successful organizations will be the ones that actually embrace it and say, "What else can we learn?"

 

Brian Kelly:              

What I'm excited about are those clients who are about to do something big with us, who are willing to take that leap of faith and do something radically different in the use of evidence.

 

Allen Kamer:            

We are just scratching the surface about what is possible with these data and now is the time to seize the opportunity to get access to these information, to look at clinical and claims, and discover what's next.

 

[End of Audio 00:03:46] 

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Over 170
million claims records

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Over 80
million EHR records

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OVER 11
million integrated patient records

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